Is Dubai’s first-time homebuyer segment currently the best investment opportunity?

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To reduce barriers for new investors, top Dubai developers have started providing units at discounted rates for first-time homebuyers.

At its Garden project in Jebel Ali, Dubai’s Wasl Group has launched a new phase, emphasizing a strong commitment to first-time homebuyers.

Wasl is offering registered first-time buyers exclusive early access to its units, along with tailored incentives including discounted prices,” the government-owned developer announced. According to property agents, prices start from Dh550,000 for studios and reach up to Dh1.95 million for three-bedroom units. The launch coincides with growing buyer interest in Jebel Ali.

In the meantime, Binghatti is extending a 5% discount across all its projects to first-time buyers in Dubai, with no restrictions on project or location. As part of the 'First-time Home Buyer' campaign launched in July, other leading developers are also expected to join the initiative.

Approaching the last quarter of the year, industry experts note that discount-backed schemes are poised to further fuel Dubai’s property boom. 'If developers provide genuine discounts and more accessible financing, demand will follow,' a developer source remarked. 'This will help alleviate the concerns of first-time buyers who may have otherwise delayed their purchase until prices cooled.

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