Savills’ latest Prime Residential Report highlights a sharp rise in resale values within renovated legacy communities, with prices now exceeding those in some of the city’s most exclusive ultra-prime areas.

These trends reflect a fundamental shift in buyer preferences: in large master-planned communities, off-plan villas are increasingly sought after for their early capital appreciation potential, while in established neighborhoods with mature infrastructure, upgraded resale properties are achieving record-breaking values.

Sixty-nine percent of all transactions totaling more than Dh10 million in 2024 went awry. Compared to 2022, when there were only 952 off-plan sales in this price range, this represents a significant change. By the end of 2024, that figure had risen to 3,223, indicating a two-year increase of 240%. Into 2025, this momentum persisted. According to market statistics, 3,731 houses costing more than Dh10 million were sold in the first quarter of 2025, which is 15% more than the total number of off-plan transactions in 2024. The steady increase in high-value sales is indicative of rising investor confidence and supports Dubai’s standing as a top worldwide location for luxury real estate.

This trend is fueled by villa-led launches within expansive master-planned communities. Buyers are entering early in the development cycle, drawn both by the lifestyle on offer and the potential for long-term value appreciation. The appeal of these destinations is further enhanced by extensive amenities — from golf and polo courses to sports and recreation facilities, along with curated dining options. The steady flow of capital into this segment reflects growing confidence in developer delivery and the long-term stability of the market.